আমেরিকার বিখ্যাত ম্যানেজমেন্ট কনসালটেন্ট ‘পিটার ড্রাকার’ বলেছেন – “If you can’t measure it, you can’t improve it.”
ডেটা-ভিত্তিক ডিজিটাল মার্কেটিংয়ের মূলমন্ত্রই হলো বিভিন্ন চ্যানেল(ফেসবুক, গুগল, ইমেইল, এসইও ইত্যাদি) থেকে আসা ওয়েবসাইট ভিজিটরকে সঠিকভাবে ট্র্যাক করা, এনালাইসিস করা এবং সেই মোতাবেক রিপোর্ট করা যাতে বিজনেস ডিসিশন নেয়া যায় ভবিষ্যতে বিজনেস গ্রোথের জন্য । আর এই সবগুলো করার জন্যই গুগলের ফ্রী টুলস হলো – গুগল এনালাইটিক্স ।
Module-01: Introduction to Google Analytics 4
- What is Google Analytics 4 and how it works?
- How to upgrade Universal Analytics to GA4?
- Creating Google Analytics 4 property for new website
- How to block internal traffic (Data Filter) in GA4
- Google Analytics 4(GA4) vs Universal Analytics
- Understanding Measurement ID in GA4
- Google Signals for GA4
Module-02: Understanding Google Tag Manager
- What is Google Tag Manager & How it works?
- Difference between Google Tag Manager & Google Analytics 4
- Account Structure of Google Tag Manager
- Components of Google Tag Manager (Tags, Triggers & Variables)
- Introduction to GTM Built-in & User Defined Variables
- How to Install Google Tag Manager on a Website via GTM?
- Introduction to Data Layer in GTM for Dynamic Parameters
Module-03: Google Analytics 4 Events
- Whats are events in Google Analytics 4
- Setup event tracking in Google Analytics 4
- Setup Enhanced measurement tracking in Google Analytics 4
- Setup Custom events in Google Analytics 4
- Setup Recommended events in Google Analytics 4
Module-04: Google Analytics 4 Enhanced Ecommerce
- What is Enhanced Ecommerce in Google Analytics 4
- Setup Ecommerce tracking in GA4 via GTM with data layer
- Ecommerce tracking reports in Google Analytics 4
Module-05: Google Analytics 4 Conversions
- Whats are Conversions in Google Analytics 4
- Setup Conversion tracking in Google Analytics 4
- Connect Google Analytics 4 with Google Ads
- Import conversions from GA4 property to Google Ads account
- Remarketing Audience in Google Analytics 4
- How to create remarketing audience in Google Analytics 4
- How to Retarget Facebook traffic on Google using GA4
Module-06: Google Analytics 4 Reporting
- Understanding Reports in Google Analytics 4
- How to use the exploration report in GA4
- Debug View report in Google Analytics 4
- Comparison or advanced segment in Google Analytics 4
Module-07: Earning Scopes with Google Analytics 4 Skills
- How to Prepare & Create Fiverr GIG for selling GA4 Services
Course Curriculum
Introduction To Google Analytics 4 & Tag Manager | |||
Lesson-01 Course overview of Google Analytics 4 -GA4 | 00:08:00 | ||
Lesson-02 What is Google Analytics 4 and how it works | 00:16:00 | ||
Lesson-03 Google Analytics 4 Account structure | 00:12:00 | ||
Lesson-04 How to integrate Google Analytics 4 with new website (WordPress and Shopify) | 00:22:00 | ||
Lesson-05 What is Google Tag Manager – How to Integrate GTM with WordPress & Shopify Website | 00:38:00 | ||
Lesson-06 How to integrate Google Analytics 4 (GA4) via Tag Manager (GTM) | 00:21:00 | ||
Lesson-07 How to Upgrade Universal Analytics to Google Analytics 4 – GA4 | 00:08:00 | ||
Lesson-08 How to Change Currency (USD to BDT) in Google Analytics 4 – GA4 | 00:04:00 | ||
Lesson-09 How to block internal traffic (Data filter) in Google Analytics 4 – GA4 | 00:05:00 | ||
Lesson-10 Google Signals for GA4 – How to enable and use it for cross-device tracking & remarketing | 00:30:00 | ||
Google Analytics 4 (GA4) Events | |||
Lesson-01 Whats are events in Google Analytics 4 – GA4 | 00:09:00 | ||
Lesson-02 Automatically collected events in Google Analytics 4 – GA4 | 00:08:00 | ||
Lesson-03 Enhanced Measurement events in GA4 – Scroll, Outbound link click, Site Search etc tracking | 00:14:00 | ||
Lesson-04 What is Custom event in GA4 – Button Click Tracking in Google Analytics 4 | 00:30:00 | ||
Ecommerce Tracking In Google Analytics 4 (GA4) | |||
Lesson-01 Understanding Ecommerce Tracking in Google Analytics 4 – GA4 | 00:15:00 | ||
Lesson-02 What is Data layer in GTM & How it works for Ecommerce tracking | 00:13:00 | ||
Lesson-03 How to enable Data Layer (EEC) in WordPress & Shopify for Ecommerce Tracking in GA4 | 00:12:00 | ||
Lesson-04 Step-by-step Setup Ecommerce Tracking in Google Analytics 4 (GA4) via GTM | 00:58:00 | ||
Google Analytics 4 Conversions | |||
Lesson-01 Whats are Conversions in GA4 – How to Setup Conversion tracking in GA4 | 00:14:00 | ||
Lesson-02 How to Connect Google Analytics 4 with Google Ads | 00:06:00 | ||
Lesson-03 How to Import conversions from GA4 property to Google Ads account | 00:12:00 | ||
Lesson-04 Remarketing Audience in Google Analytics 4 | 00:11:00 | ||
Lesson-05 How to create Remarketing Audience in Google Analytics 4 | 00:21:00 | ||
Lesson-06 How to Retarget Facebook traffic on Google using GA4 | 00:12:00 | ||
Lesson-07 Predictive Audiences in Google Analytics 4 | 00:12:00 | ||
Google Analytics 4 Reporting | |||
Lesson-01 Dimensions & Metrics in Google Analytics 4 | 00:09:00 | ||
Lesson-02 Acquisition Reports in GA4 – How to use it for taking business decision | 00:23:00 | ||
Lesson-03 Engagement Reports in GA4 – Bounce Rate vs Engagement Rate | 00:20:00 | ||
Lesson-04 Automated & Custom insight Reports in Google Analytics 4 | 00:13:00 | ||
Lesson-05 Ecommerce, Retention, Demographics and Tech Reports in GA4 | 00:12:00 | ||
Earning Scopes With GA4 Skills | |||
Earning Scopes with GA4 – Prepare & Create Fiverr GIG for selling GA4 Services | 00:24:00 | ||
Fiverr Tips for GA4 Gig | 00:06:00 | ||
Last Update | |||
Google Analytics 4 Ecommerce Tracking (GA4 Schema অনুযায়ী) | 00:25:00 | ||
Cross-domain tracking in Google Analytics 4 (GA4) | 00:20:00 | ||
Setup GA4 (Google Analytics 4) Ecommerce Tracking via GTM on Laravel Site | 00:45:00 |
Great Course
Best course in Bangladesh
Wonderful course
Best course in Bangladesh. it’s no need to mention it’s a great course.
Nice course
Nice course ever
Great
Best GA4 Course
tamim's rivew
what a briliant mentor you are! shamim boss you are great and your course is just amazing.
Just Amazing
Every word was like a song of Nachiketa. If you miss a word, pull it back and understand it. Just Amazing. Love You Boss..
Google Analytics 4
Wonderful teaching capacity, highly respectable! Thanks, Sir.
Atikur Rahman
Its a international standerd ga4 course & very helpful for digital marketer.
Thanks,
Great course ever.
No 1 course in the world. Very very advanced what i ever seen.
No 1 course in the world. Very very advanced what i ever seen.
Step by step organized.
Highly Recommended.
Qualitiful Course
Very good understandable information with proper guidance.
high value
high value course
Best course I have ever seen..
Best course I have ever seen
Best Course In Bangladesh
Take Love shamim boss
Helpful and awesome class
Helpful and awesome class
Great course
I want to work with ecommerce tracking that’s why this course is most important for me . thanks boss for your great course.
helpful
but new freelancers, don’t have a website for practical work
Best
It is true that the courses will change your life if you complete them properly
good video
good video
All of the best shamim vai
All of the best shamim vai
Good
Good work
Wonderful
Very effective course
Quality content
Best Mentor
Learnt a lot, this course also has increased my appetite to know more and more about reporting and analyzing customer data
I am wordless to comment about this course. Just I want say, I have learnt more than I expected. Also this course has increased my appetite to know more and more about reporting and analyzing customer data. Overall I thanked to Shamim Vai for his easy and super teaching approach.
Vary rich course
Detail-oriented teaching, so it’s easy to understand.
Best Ever Course I Found
Best Ever Course I Found
Fantastic Journey
Very Very Recommended
GA4 Analytics
in deep study
This is a best course For me
I hope This course will help for Everyone
Google Analytics 4
ট্রাকিং জগতের সেরা একটি কোর্স আমার দেখা মতে।
Shera Bhai !
Shera Bhai !
ALL The Best
খুব ভালো মানের কোর্স । বুঝানোর ধরনটা খুব ভালো । তবে কিছু কিছু ভিডিওর একটু সাউন্ড কম ।
GA4 course
Excellent
Fantastic
Wonderful session with loving Shamim Vai.
Excellent⭐⭐⭐⭐⭐
⭐⭐⭐⭐⭐
Great course.
Great course. From foundation to working level knowledge. Thanks a lot Shamim Vai.
Very Time Friendly and Useful Course
Nice and information-rich facilitation which is very clearly understandable for learners.
Best in BD
world standard course,,,
Good mentor
Everything’s clear
Best Online Digital Marketing Course
Best Online Digital Marketing Course
COMPLETE GA4 COURSE 1ST TIME
1st thing this is a very good skill for the future, but this course’s videos not completed guide and learning not appropriate, like this Prediction data, GA4 reporting, etc it is not enough acquire knowledge.
Existing & New Topic
Old Topic kichu ace ja mile na set up er sathe
Google analytics 4
This is really helpful
Review on my completion of this course
very good and straight to the point
Decent course
Clear concept and nice content, really enjoyed.
Simplified explanation!
Sometimes I wonder, to thinking that how a mentor can simply any critical topic as much easier to understand. Love & respect to you boss 💞
outstanding
What is the percentage charge on mobile?
Insightful
Mentor gave his 110% to make it more easier for any newbie to learn GA4. Thanks Shamim Vai.
Google Analytics 4 &Tag Manager
The GA4 and Google Tag Manager course was fantastic! It gave me a solid understanding of how to track and analyze user data with GA4, and how to effectively implement tags using Google Tag Manager. The step-by-step instructions were easy to follow, and I learned practical techniques that I could immediately apply to my projects. This course is perfect for anyone looking to master GA4 and GTM for better insights and performance tracking. Highly recommended!
Wow!
Great Tut!!
GA4 tutorial
Very important for digital marketing and its very organised course.
Excellent
Most described and detailed course